Which retail innovation was first introduced by IKEA in 1991 and later widely adopted by architectural materials suppliers to enhance the customer journey?

The architecture industry relies heavily on specialized retail environments for materials and supplies. Over the decades, building materials retailers have innovated to better serve architectural professionals. This poll tests your knowledge about a significant retail innovation that revolutionized how architects source materials. Consider how retail spaces have evolved to accommodate the specialized needs of architectural professionals.

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Virtual Reality design studios where architects can visualize materials in finished spaces
Warehouse-showroom hybrid model with full-scale material displays and immediate pickup options
Subscription-based material sampling services with quarterly deliveries of new products
24-hour automated materials pickup lockers for after-hours project emergencies