Which famous advertising slogan from the 1920s revolutionized marketing by being the first major campaign to sell a lifestyle rather than just product features?

Before the digital age, advertising slogans helped shape consumer culture and brand identity in profound ways. Some historical slogans were so effective they changed industry standards and remained in use for decades. This trivia question explores one of the most influential early advertising campaigns that revolutionized how products were marketed to consumers and established practices still used today.

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"Reach for a Lucky Instead of a Sweet" (Lucky Strike cigarettes)
"His Master's Voice" (Victor/RCA)
"It Floats" (Ivory Soap)
"Good to the Last Drop" (Maxwell House)