Which groundbreaking 1990s advertising campaign is credited with pioneering modern faith-based marketing by using provocative billboards with messages written as if from God?

In recent decades, religious organizations have embraced modern marketing strategies to connect with communities and spread their messages. From megachurches with sophisticated branding to ancient traditions finding new relevance through strategic positioning, religious institutions increasingly utilize professional marketing approaches. This poll explores a significant turning point in religious marketing history that changed how spiritual messages are communicated in the modern world.

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The 'God Speaks' campaign (created by the Outdoor Advertising Association of America)
The 'What Would Jesus Do?' campaign (created by Evangelical Christian Youth Movement)
The 'Power of Prayer' campaign (created by the National Council of Churches)
The 'Find Your Faith' campaign (created by the Interfaith Alliance)