Which innovative marketing campaign by NASA significantly increased public engagement with astronomy by making raw telescope images freely available to the public?

The astronomy industry has seen some remarkable marketing campaigns that have captured public imagination and boosted interest in space exploration and observation. From telescope manufacturers to space agencies, strategic brand positioning and storytelling have played crucial roles in making astronomy accessible and exciting to the public. Test your knowledge about one of the most influential marketing decisions in modern astronomy!

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The Hubble Heritage Project, which transformed scientific data into breathtaking public-friendly images
The 'Seven Minutes of Terror' campaign for the Mars Curiosity rover landing
The 'Pale Blue Dot' release strategy for the Voyager 1 photograph
The James Webb First Light campaign, which included celebrity endorsements