Which major sports brand was the first to implement augmented reality (AR) interactive fitting rooms across its flagship stores in 2017?

The sports retail landscape has dramatically evolved with technology integration. One of the most significant innovations in recent years has been the introduction of interactive fitting rooms, allowing customers to virtually try on athletic gear, request different sizes without leaving the room, and visualize themselves in different sporting environments. How well do you know about these cutting-edge innovations transforming the sportswear shopping experience?

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Nike with its 'Nike Fit' AR mirrors
Adidas with its 'Virtual Locker Room' technology
Under Armour with its 'Performance Reflection' system
Puma with its 'ProFit' interactive displays