Which streaming platform was the first to implement a 'Spotify Wrapped'-style annual listening report that revolutionized how music consumption data is presented to consumers?

The rise of music streaming services has dramatically changed how consumers discover, purchase, and enjoy music. This shift has created new retail analytics challenges and opportunities for the music industry. Test your knowledge about how streaming platforms have reshaped music retail analytics and consumer behavior in the digital era.

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Spotify (launched its year-end Wrapped feature in 2016)
Apple Music (with its year-end review feature)
Pandora (with its Playback feature)
Last.fm (with its annual listening report)