Which retail brand's loyalty program draws its name from a mythological bird that cyclically regenerates, symbolizing the company's commitment to customer retention and rebirth?

The intersection of mythology and modern retail is fascinating - many brands leverage ancient folklore symbols and mythical characters to build customer loyalty and brand identity. From Nike's winged goddess of victory to Starbucks' siren, mythological elements have been key to some of retail's most successful brand stories. Test your knowledge on how mythology has influenced major retail branding strategies and customer loyalty programs!

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• Phoenix Rewards by Sephora
• Firebird Club by Barnes & Noble
• Phoenix Credits by Best Buy
• Eternal Flame Program by Home Depot

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