Which artist pioneered the 'surprise album drop' marketing strategy in 2013, releasing a full album with no prior announcement or traditional promotion?

In the competitive music industry, marketing campaigns can make or break an artist's career. Throughout history, certain campaigns have revolutionized how music is promoted and consumed, creating lasting impacts on the industry. This poll tests your knowledge about one of the most innovative marketing strategies that changed how albums are released and promoted in the digital age.

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• Beyoncé with her self-titled album 'Beyoncé'
• Taylor Swift with '1989'
• Drake with 'If You're Reading This It's Too Late'
• Radiohead with 'In Rainbows'

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