Which famous designer created the grid-based typographic system for Penguin Books in 1962 that revolutionized their covers and became one of publishing's most iconic brand identities?

Penguin Books revolutionized publishing in the 20th century with its distinctive brand identity and affordable paperbacks that democratized literature. The publisher's innovative approach to book design created one of the most recognizable brand identities in the publishing world, influencing how readers interact with books as commercial products. Test your knowledge of this iconic literary brand that transformed books from luxury items to accessible cultural products.

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