Which company introduced the first widely recognized customer loyalty program in 1896 that gave customers stamps redeemable for merchandise, creating the template for modern loyalty programs?

Before digital rewards and smartphone apps, customer loyalty programs had humble beginnings that transformed retail strategy forever. This trivia question explores the historical origins of formalized customer loyalty initiatives that would eventually evolve into the sophisticated programs we know today. Test your knowledge about this pivotal development in retail history that changed how businesses approach customer retention.

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Sperry & Hutchinson (S&H Green Stamps)
American Express (Membership Rewards)
Montgomery Ward (Merchandise Coupons)
Sears Roebuck (Customer Points Program)