What innovative product launch strategy did NASA implement to manage public expectations during the James Webb Space Telescope's complex deployment phase in January 2022?

The James Webb Space Telescope (JWST) represents one of the most complex and high-stakes product launches in scientific history. This $10 billion observatory faced numerous delays and challenges before its successful deployment. This poll tests your knowledge about the product launch strategy behind this groundbreaking astronomical tool that's now revolutionizing our understanding of the universe.

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They created a real-time deployment tracker website with uncertainty indicators for each critical step, setting realistic expectations about potential failures
They deliberately understated the telescope's capabilities in pre-launch materials to create a surprise factor when the first images exceeded expectations
They launched an exclusive paid subscription service giving astronomy enthusiasts early access to images and deployment updates before public release
They partnered with a major streaming platform for a reality show competition where viewers could vote on which celestial objects to image first