Which retail layout innovation, first widely implemented in the 1930s, was specifically designed to maximize unplanned purchases by forcing customers to navigate through most of the store?

Retail store layouts are carefully designed using psychological principles to influence customer behavior and maximize sales. From strategic product placement to sensory marketing, retailers employ various techniques to guide shoppers through their stores. This trivia question tests your knowledge about a specific retail innovation that revolutionized the shopping experience and significantly impacted consumer purchasing patterns.

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The Grid Layout
The Racetrack Layout (Loop)
The Decompression Zone
The Gruen Transfer (Forced Path Layout)