Which famous dictionary publisher created a unique 'visual language' packaging system that uses no text but only symbols, allowing their products to be sold in any country without translation?

In the world of marketing, language choices can make or break a brand's identity. Linguistic elements in product packaging and marketing campaigns often reflect careful consideration of how language shapes consumer perception. This trivia question explores a famous linguistic innovation in product marketing that revolutionized how brands communicate their identity across language barriers.

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Oxford University Press
Merriam-Webster
Collins
DK (Dorling Kindersley)