Which consumer behavior pattern, revealed through retail analytics, led major gaming stores like GameStop to redesign their store layouts between 2018-2020?

In the competitive world of gaming retail, understanding customer behavior is crucial for success. Major gaming retailers use sophisticated analytics to track customer engagement and optimize their store layouts and promotions. This poll tests your knowledge of how data analytics has revealed surprising patterns in gaming consumer behavior that have shaped modern retail strategies in the industry.

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Customers who tested VR demos spent 65% more time in-store and had a 43% higher average purchase value
Customers preferred digital game sections over physical game displays by a 3:1 margin
85% of customers made purchasing decisions based primarily on price comparison apps rather than in-store displays
Customers who entered from the right side of stores were 37% more likely to make impulse purchases than those entering from the left