When was the first UPC barcode scanned in a retail transaction, marking a pivotal moment in retail innovation history?

The modern shopping experience was transformed by a simple invention that revolutionized inventory tracking, checkout efficiency, and the entire retail customer journey. This universal product identifier changed commerce forever and paved the way for advanced retail innovations we take for granted today. Test your knowledge about the history of this groundbreaking retail technology that bridged the physical and digital worlds of commerce.

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June 26, 1974 at Marsh Supermarket in Troy, Ohio
May 3, 1968 at Walmart in Bentonville, Arkansas
October 17, 1980 at Target in Minneapolis, Minnesota
February 8, 1972 at Safeway in San Francisco, California