Which scientific instrument company disrupted the market in 2014 by drastically reducing the price of their DNA sequencer to $1,000 per genome, making personalized genomics accessible to researchers worldwide?

In the competitive world of scientific research and development, pricing strategies for breakthrough technologies can make or break market adoption. Companies must balance recouping R&D costs with making innovations accessible to researchers and institutions. This trivia question explores a famous pricing strategy that revolutionized access to a critical scientific tool. Test your knowledge of how pricing decisions have shaped the scientific landscape!

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