Which major beauty brand launched a groundbreaking collaboration with 'Wicked' in 2019, creating a limited-edition makeup collection that became one of the most successful performing arts brand partnerships?

The performing arts industry has seen some fascinating brand collaborations that have transformed how theatrical productions are marketed and financed. Major Broadway shows have increasingly partnered with consumer brands to expand audience reach and create innovative merchandise. How well do you know these strategic alliances that have changed the landscape of theatrical promotion? Test your knowledge of the business side of Broadway!

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

MAC Cosmetics
Urban Decay
Fenty Beauty
Sephora Collection