Which transportation company was the first to use biometric data from drivers in its commercials to demonstrate how their product reduces stress during commutes?

The transportation industry has seen some incredibly innovative advertising campaigns over the years. These campaigns not only showcase vehicles but often represent pivotal moments in marketing history. This trivia question focuses on a groundbreaking advertising strategy that changed how transportation products were marketed to consumers and created a lasting impact on the industry.

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

Tesla with their 2019 'Peace of Mind' campaign
Volvo with their 2014 'Moments of Calm' campaign
Uber with their 2016 'Stress-Free Journey' campaign
Lyft with their 2018 'Measure of Relief' campaign