Which religious symbol was deliberately designed in the 20th century as part of a conscious rebranding effort to create a unified global identity for a spiritual movement?

Religious organizations and spiritual movements have developed sophisticated brand identities over centuries, often before modern marketing concepts existed. Visual symbols, colors, and design elements serve as powerful tools for communicating values and creating recognition among followers. This poll explores how various faith traditions have established distinct brand identities through intentional visual language and symbolism, reflecting both theological principles and practical considerations for recognition and community building.

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The Bahá'í nine-pointed star symbol, officially adopted in 1991 to represent unity across the global Bahá'í community
The Christian cross, which emerged in the 4th century as Emperor Constantine sought to unify Christianity
The Islamic crescent moon and star, standardized during the Ottoman Empire's expansion
The Jewish Star of David, which became widely used following the First Zionist Congress in 1897