Which virtual concert experience in 2020 broke records with over 12.3 million concurrent viewers and pioneered a new revenue model for artist merchandise sales?

In recent years, the music industry has embraced digital transformation through innovative virtual concert experiences. These platforms have revolutionized how fans interact with their favorite artists, especially during times when in-person events were limited. Test your knowledge about one groundbreaking virtual concert that shattered attendance records and changed the game for music retail experiences.

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• Travis Scott's Fortnite 'Astronomical' concert series
• Billie Eilish's 'Where Do We Go?' interactive livestream
• BTS's 'Bang Bang Con: The Live' virtual concert
• Dua Lipa's 'Studio 2054' digital performance

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