Which luxury fashion brand launched the 'Artisan Connect' program in 2018, partnering with indigenous artisans from 5 continents to create limited-edition products that showcased traditional crafting techniques?

In today's globalizing world, cultural traditions are increasingly becoming part of innovative retail strategies. Major brands are incorporating cultural heritage elements into their products and marketing campaigns to connect with consumers on a deeper level. How well do you know these cultural tradition-focused retail innovations? Test your knowledge about a groundbreaking collaboration that brought traditional artisanship to global markets.

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Hermès with their 'Heritage Hands' collection
Louis Vuitton's 'Objets Nomades' cultural expansion
Gucci's 'Traditional Treasures' initiative
Chanel's 'Métiers du Monde' program