Which beverage company transformed Santa Claus's appearance from green to red through their holiday marketing campaigns, permanently influencing how this cultural icon is depicted worldwide?

Throughout history, brands have created powerful marketing campaigns by incorporating cultural traditions into their strategies. These campaigns often resonate deeply with consumers by tapping into shared heritage, celebrations, and values. This trivia question explores one of the most successful cultural tradition-based marketing campaigns that revolutionized a company's brand perception and customer engagement.

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Coca-Cola
Pepsi
Dr Pepper
Schweppes