Which music retailer pioneered the annual 'Record Store Day' event that significantly boosted vinyl sales and helped revitalize independent music stores worldwide?

The music industry has witnessed a fascinating comeback of vinyl records in recent years, defying the digital streaming trend. This unexpected resurgence has transformed retail strategies for music stores and labels alike. Major retailers have had to adapt their product development and marketing approaches to capitalize on this analog renaissance. Test your knowledge of this interesting consumer behavior shift and how it has impacted music retail innovations.

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Tower Records
A coalition of independent record store owners
Virgin Megastores
Spotify's physical retail division