Which global coffee chain named its brand after a character from the ancient Greek myth of the Argonauts, specifically chosen to represent seafaring and adventure?

The realm of mythology has provided rich inspiration for countless retail products and brand identities. From Greek gods to Norse legends, mythological elements are strategically incorporated into product development and brand management to evoke specific emotions and cultural connections. This trivia question explores how one major company leveraged folklore for a brand identity that has become globally recognized.

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Starbucks
Costa Coffee
Peet's Coffee
Caribou Coffee