Which famous athlete signed a lifetime endorsement deal with Nike reportedly worth over $1 billion, the largest individual athlete deal in Nike's history?

In the world of retail, celebrity endorsements can make or break a product launch. These strategic partnerships between famous personalities and brands have created some of the most memorable marketing campaigns in history. Some endorsement deals become so iconic that the celebrity becomes synonymous with the brand itself. Test your knowledge of these powerful marketing collaborations that have shaped consumer behavior and brand identity in significant ways.

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LeBron James
Cristiano Ronaldo
Serena Williams
Michael Jordan