Which innovative product launch strategy did Marvel Studios use for 'Iron Man' (2008) that fundamentally changed how superhero movies are marketed?

In the high-stakes world of Hollywood blockbusters, product launches can make or break a film's success. Marketing strategies for major movie releases often involve calculated decisions that can impact box office performance by hundreds of millions of dollars. This poll explores one of the most famous product launch decisions in recent film history that propelled a movie franchise to unprecedented success. Test your knowledge of how studio executives turned a superhero concept into a global cultural phenomenon!

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The post-credits scene introducing the Avengers Initiative, establishing the connected universe concept
Releasing the entire script online 6 months before premiere to generate fan theories and discussion
Launching with simultaneous releases in 64 countries on the same day, a first for a major studio
Creating a limited-time Iron Man experience in Disney parks before the film's release to build anticipation