Which celebrity's partnership with Fenty Beauty revolutionized the cosmetics industry by introducing an unprecedented 40 foundation shades at launch, creating the 'Fenty Effect' that forced competitors to expand their shade ranges?

Celebrity endorsements have become a cornerstone of modern retail marketing strategy. When famous faces align with brands, consumer behavior can shift dramatically. This poll tests your knowledge about one of the most successful celebrity-product partnerships that revolutionized personalization in retail marketing and created unprecedented consumer demand through strategic association.

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Rihanna
Lady Gaga
Beyoncé
Selena Gomez