Which major retail company partnered with the Hmong artisans of Thailand in 2014, helping preserve their traditional embroidery techniques while creating a sustainable market for their handcrafted products?

Cultural traditions and artisanal craftsmanship are increasingly valuable in today's global marketplace. Many retailers are forming strategic partnerships with traditional craftspeople and cultural organizations to bring authentic, handcrafted products to consumers worldwide. This poll tests your knowledge about a significant retail partnership that has helped preserve an important cultural tradition while creating sustainable income for artisans.

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IKEA (through their INNEHÅLLSRIK collection)
Anthropologie (through their Folkloric Heritage initiative)
West Elm (through their LOCAL program)
H&M (through their Conscious Collection)