Which medical product's marketing strategy first utilized AI-powered personalized symptom assessment tools on social media to target potential patients?

Pharmaceutical and medical device companies invest billions in marketing strategies each year. These campaigns not only shape consumer perception but can also influence healthcare decisions. This trivia question explores an innovative marketing strategy that changed how a major medical product reached its target audience. Test your knowledge of the intersection between medicine and marketing!

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Pfizer's Prevnar 13 (pneumococcal vaccine)
AbbVie's Humira (adalimumab)
Novartis's Entresto (sacubitril/valsartan)
Medtronic's MiniMed 670G insulin pump