Which innovative customer loyalty program feature did Celestron introduce in 2019 that revolutionized the astronomy retail market?

The astronomy industry has been transformed by modern retail strategies and technology. Telescope manufacturers, planetarium operators, and star-gazing tour companies all use sophisticated customer loyalty programs to retain enthusiasts and encourage repeat purchases. This poll tests your knowledge about how a famous astronomy retailer revolutionized customer engagement in this niche but passionate market.

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• Star Points: earning rewards based on night-sky observation hours logged in their mobile app
• Constellation Club: tiered membership giving priority access to dark sky locations
• Eclipse Credits: double rewards points during astronomical events
• Cosmic Cash: cashback that increases based on the magnitude of stars observed

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