Which mythology-themed market research technique did the founders of Pandora Jewelry use to discover their signature charm bracelet concept?

Mythology and folklore have inspired retail branding for centuries, with legendary figures and mythical creatures appearing in logos, store designs, and marketing campaigns. From Starbucks' siren to Nike's winged goddess, these ancient stories help create powerful brand identities that resonate across cultures. Test your knowledge about how one famous mythological retailer used folklore-inspired market research to transform their business model and create an iconic shopping experience.

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The 'Oracle Method': having focus groups predict which jewelry designs would become popular based on ancient divination techniques
The 'Mythic Journey Map': tracking customer emotional responses to different jewelry pieces based on the hero's journey narrative structure
The 'Prometheus Protocol': observing how customers interacted with customizable jewelry in a controlled retail environment
The 'Midas Touch Analysis': measuring the time customers physically handled different gold jewelry pieces in store displays