Which language assessment tool, developed in the 1980s, revolutionized product naming by evaluating names for negative associations across multiple languages and is now standard in global brand development?

Language is a powerful tool in product design and brand positioning. Companies invest significantly in linguistic research to create product names that resonate across cultures and languages. This trivia question explores a famous linguistic innovation in branding that changed how companies approach global product naming strategies.

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NALA (Name and Language Analyzer)
SILK (Systematic International Linguistic Keycheck)
LAMS (Linguistic and Meaning Screening)
LINGOS (Linguistic Evaluation System)