Which major religious organization underwent a significant brand strategy shift in 2018, changing its name and visual identity to better reflect its focus on Christ rather than its structural organization?

The intersection of spirituality and commerce has evolved dramatically in recent years. Religious and philosophical organizations increasingly employ sophisticated brand strategies to connect with followers and communicate their values. This trivia question explores how a major religious organization rebranded itself to better reflect its evolving mission and contemporary relevance while maintaining its core spiritual identity.

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