Which ancient military force first standardized their equipment with a distinctive red color scheme and logo system that became so recognizable it served as an early example of consistent brand identity?

Throughout military history, distinctive logos, colors, and branding have played crucial roles in unit identification, morale, and psychological warfare. From ancient battle standards to modern military logos, these visual identities have become powerful symbols recognized worldwide. This trivia question explores how one of history's most formidable military forces created a brand identity that continues to resonate even thousands of years later.

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The Roman Legion, with their red shields (scutum) bearing the SPQR eagle emblem, creating history's first standardized military 'brand'
The Spartan Army, with their distinctive red cloaks and lambda-emblazoned shields that created instant battlefield recognition
Alexander the Great's Macedonian Army, whose uniform Sarissa spears and red-plumed helmets created a cohesive visual identity
The Persian Immortals, whose standardized gold-adorned uniforms and identical shields created a unified visual presence that intimidated enemies