Which major retail brand was originally named after a creek in Seattle, but changed its name because executives thought the original name lacked international appeal?

Test your knowledge about how geography has influenced some of the world's most iconic retail brands! Geographic features, locations, and regional identities have played a crucial role in shaping brand identities and marketing strategies. Many companies leverage their geographical origins to create authentic brand stories and connect with consumers. How well do you know these geographic brand origins?

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Starbucks
Amazon
REI
Nordstrom