Which technological invention fundamentally transformed digital marketing by enabling the tracking of consumer behavior across websites for targeted advertising?

The history of inventions has transformed how products are marketed to consumers. One particular innovation revolutionized digital marketing by allowing companies to target consumers with unprecedented precision. Test your knowledge about this game-changing technology that forever altered the advertising landscape and how products reach their intended audiences.

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HTTP Cookies (1994)
Pay-Per-Click Advertising (1998)
Google Analytics (2005)
Facebook Pixel (2015)