Which company originally manufactured windproof lighters for the U.S. military during WWII, later transforming their product into coveted civilian collectibles through strategic marketing of their military heritage?

During World War II, product marketing took an unexpected turn when one company's practical military item became a cultural phenomenon. This brand's marketing strategy was so successful that their product transitioned from purely utilitarian military equipment to highly sought-after civilian collectibles. Test your knowledge about this iconic brand history that bridged military necessity and consumer culture in the post-war era.

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