Which pioneering advertising campaign strategy significantly increased youth attendance at classical performances across major U.S. symphony orchestras between 2018-2020?

In today's competitive performing arts landscape, innovative marketing strategies can make the difference between a sold-out show and empty seats. Major theater companies, dance troupes, and performance venues have increasingly turned to sophisticated advertising campaigns to attract audiences. This trivia question focuses on a groundbreaking marketing approach that changed how performing arts organizations connect with potential attendees.

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The 'Classical Remix' campaign featuring orchestral versions of pop hits performed in unexpected urban locations, shared as short-form videos
The 'Silence Your Phone, Not Your Passion' campaign allowing audience members to use phones during designated sections of performances
The 'Symphony After Dark' campaign converting traditional concert halls into nightclub-like venues with full bar service during performances
The 'Virtual Front Row' campaign offering discounted holographic viewing experiences of live performances from home