Which athlete's endorsement deal was considered revolutionary in 1984, creating a signature shoe line that continues to generate billions in revenue annually even after the athlete's retirement?

The sports industry has seen some of the most lucrative athlete endorsement deals in history, fundamentally changing both the business of sports and retail branding. These partnerships can transform relatively unknown brands into global powerhouses and turn athletes into billionaires. Test your knowledge about these game-changing brand-athlete relationships that have reshaped the sports retail landscape.

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

Michael Jordan with Nike (Air Jordan)
Magic Johnson with Converse
Larry Bird with Adidas
Kareem Abdul-Jabbar with Puma