Which 1982 film featured a groundbreaking product placement that caused a 65% sales increase for a candy brand and established the modern template for product integration in movies?

Product placement in entertainment has evolved into a sophisticated marketing strategy worth billions. Before it became the norm in movies and TV shows, certain breakthrough moments changed how brands integrated their products into pop culture. This poll tests your knowledge about a pivotal moment in product placement history that transformed how marketers approached entertainment partnerships and influenced consumer behavior for decades to come.

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