Which athlete's endorsement deal with Nike created the first billion-dollar athlete shoe line and continues to generate revenue decades after the athlete's retirement?

Athletic endorsements have transformed the sports retail landscape, turning athletes into billion-dollar brands. These partnerships between sports stars and retail giants have created some of the most recognizable product lines in history, revolutionizing how sports merchandise is marketed and sold. Test your knowledge about one of the most lucrative athlete-brand partnerships in sports history!

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Michael Jordan (Air Jordan)
LeBron James (LeBron line)
Tiger Woods (Tiger Woods Collection)
Serena Williams (Serena Williams Signature Line)