Which celebrity's beauty brand launch in 2019 broke Shopify's sales records by selling out its entire inventory within minutes, crashing the website multiple times?

Major product launches in pop culture often become cultural moments themselves, generating massive buzz, memes, and sometimes even controversies. The most successful companies carefully orchestrate these events to maximize impact and create lasting impressions. Test your knowledge about one of the most talked-about pop culture product launches of recent years!

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• Kylie Jenner's Kylie Cosmetics
• Rihanna's Fenty Beauty
• Shane Dawson x Jeffree Star Conspiracy Collection
• Lady Gaga's Haus Laboratories

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