In 2018, how much value did Snapchat (Snap Inc.) reportedly lose after Kylie Jenner tweeted negatively about their app redesign?

Celebrity endorsements and product launches have transformed retail strategies in the digital age. When famous personalities leverage their influence, they can dramatically impact market trends and consumer behavior. This trivia question explores one of the most notable examples of celebrity influence on a public company's valuation in recent retail history - demonstrating how personal brands can affect corporate value in ways that traditional marketing cannot match.

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$1.3 billion
$500 million
$2.7 billion
$800 million