Which celebrity-brand collaboration became the first to generate over $1 billion in annual revenue, creating what many consider the most successful athlete endorsement of all time?

Celebrity endorsements and collaborations can transform brands overnight. When famous personalities lend their image and creativity to products, it often leads to groundbreaking marketing success stories. This trivia question focuses on one of the most financially successful celebrity brand collaborations in history - one that revolutionized the athletic footwear industry and created a marketing template still followed today.

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Michael Jordan with Nike (Air Jordan)
George Foreman with Spectrum Brands (George Foreman Grill)
Oprah Winfrey with Weight Watchers
Tiger Woods with Nike Golf