Which film franchise collaboration generated over $5 billion in retail merchandise sales, revolutionizing how studios approach brand partnerships?

Test your knowledge about the impact of strategic brand partnerships in film and television! Major studios increasingly rely on brand collaborations to extend marketing reach and create additional revenue streams. These partnerships can range from product placements to co-branded merchandise and experiential marketing campaigns that bring fictional worlds to life. But which collaborations have truly changed the game for the industry?

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

Star Wars and LEGO (1999-present)
James Bond and luxury brands (Omega, Aston Martin, etc.)
Marvel Cinematic Universe and Hasbro toys
Harry Potter and Universal Studios theme parks