Which athletic brand first introduced a mobile app-based loyalty program that tracked not only purchases but also workout activities to reward customers with points redeemable for exclusive products?

The sports retail landscape has transformed dramatically with technology and changing consumer preferences. Major athletic brands continuously evolve their marketing strategies to maintain relevance and build customer loyalty in this competitive space. This poll tests your knowledge about innovative loyalty programs that revolutionized customer engagement in the sports retail industry.

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Nike with its Nike+ program
Under Armour with UA Record
Adidas with Adidas Runners
Puma with Puma Trac