Which famous advertising slogan helped revolutionize telescope marketing in the 1970s by making astronomy equipment seem more accessible to beginners?

The astronomy retail market has evolved dramatically over the decades, with telescope manufacturers employing various marketing strategies to stand out in a specialized field. One particular advertising campaign revolutionized how amateur astronomy equipment was marketed to the public. Test your knowledge about this famous telescope marketing breakthrough that changed how astronomy products were positioned to consumers.

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"The stars await - just point and discover" (Celestron)
"Bringing the universe to your backyard" (Meade Instruments)
"You can find it with Questar" (Questar Corporation)
"Reach for the stars, literally" (Orion Telescopes)