Which ancient civilization created the first known customer loyalty program, where merchants provided clay tokens to repeat customers that could be exchanged for discounts on future purchases?

Before modern e-commerce and shopping malls, ancient civilizations pioneered sophisticated retail strategies and trade networks that shaped early economies. From the bustling marketplaces of Mesopotamia to the complex commercial systems of Rome, retail innovation has deep historical roots. Test your knowledge about how ancient civilizations approached commerce, customer engagement, and retail strategies that would influence trading practices for millennia to come.

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Ancient Rome
Phoenicians
Ancient Egypt
Indus Valley Civilization