Which streaming platform pioneered the 'shop the show' technology that allows viewers to purchase products seen in their original series directly through their smart TV interface?

The film and television industry has revolutionized retail through product placement, merchandising, and innovative customer experiences. Major studios and streaming platforms have developed sophisticated retail strategies that drive consumer engagement beyond the screen. Test your knowledge about how Hollywood has transformed the shopping landscape and created unique retail customer experiences related to popular films and TV shows.

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Amazon Prime Video
Netflix
Disney+
HBO Max