Which streaming service pioneered the 'tiered pricing with ads' model that was later adopted by many competitors in the film & TV streaming industry?

The film and television industry has undergone massive transformation with the rise of streaming services. One of the most competitive aspects has been their pricing strategies as they battle for subscriber dominance. Each platform has employed different approaches to maximize revenue while building their customer base. Test your knowledge about how major studios have positioned their streaming services in this increasingly crowded marketplace.

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Hulu
Netflix
Disney+
HBO Max (now Max)